Indigo Strategic Consulting
Indigo Strategic Consulting
Categories
Consultants Consultants - Marketing Public Relations Communications
About
Indigo Strategic Consulting provides marketing and communications strategies for companies undergoing transformations (new products/markets, M&A, employee change management). You wouldn't build a house without a firm plan so why would you launch a major transformation without ensuring you have a strategy to engage and win over your customers and employees?
Indigo has more than 25 years of experience helping large B2B and B2G companies successfully dream and deliver major marketing, communications, and business transformation initiatives. We blend business strategy, data driven problem solving, creativity, and attention to detail to help clients achieve their business goals. We provide strategic guidance as well as full project management services.
Additional Info
Marketing integration: Led stakeholder messaging, integrated all platforms, and launched new brand and messaging for $34B merger and $5B acquisition
Messaging framework: Developed integrated customer messaging for marketing, website, and tradeshows for $8B company
Integrated website: Combined 6 websites into one and doubled web traffic within one year for $8B company
Tech Expo: Held event for 1000+ customers and guests, which generated 200+ leads
Innovation Center: Created +3000ft2 customer experience to highlight breadth of portfolio using cohesive storytelling approach
Social Media Strategy: Created social channel and developed launch messaging for B2B startup
Employee Intranet: Designed and launched new intranet platform for 47,000 employees, which increased readership and doubled tool/resource material usage
Tradeshow Harmonization: Created strategy which decreased volume of tradeshows by 30%, increased efficiency of spend, aligned messaging/presence, and increased customer engagement
CEO Transition: Led strategic communications planning for CEO transition at Fortune 200 company
Integration synergies: Delivered $1M savings through consolidation of four customer networks into single network
